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Digital Marketing (full package)

  • 25 Hours
  • 20 Lessons
  • 10K
What is Marketing?

Marketing is not about promotion or advertising only.
Marketing is a complex topic or a concept which is used to make a comprehensive plan of action or a strategy to

  • increase sell
  • create awareness about brands
  • products etc.

In very simple terms Marketing means communicating the RIGHT message, to the RIGHT people using the RIGHT medium.


Digital Marketing Course Outline

INTRODUCTION Digital Marketing
  • Course Overview
  • What is marketing
  • What is digital marketing
  • Traditional vs digital marketing
  • Digital marketing tools 5 tools
  • Market research intro
  • How to find a hungry to buy an audience with 3 simple questions
  • How to get a response to your survey
  • How to Analyse Your Survey Results
  • How to Get Valuable Feedback Without Sending a Survey
  • Build This Site in Less Than 1 Hour
  • Why Use WordPress vs. Wix, Weebly etc?
  • How to Get a Free Domain & 60% Off BlueHost
  • How to Add Pages, Post, Menus & Widgets
  • How to Add a Premium WordPress Theme
  • How to Improve Your WordPress Security with Plugins
  • How to Activate Your Free SSL Certificate in 1 Click!
  • How to Set Up Email Addresses for Your Business
  • Why Market Your Business with Email?
  • Mailchimp Account Setup
  • Form settings
  • Integrating Google Analytics with Mailchimp
  • Creating Template
  • Sending out Campaign to your subscribers
  • Creating Optin forms that will be integrated with Mailchimp
  • Email Marketing Tips
  • Merge Tags
  • How to Add or Delete Form Fields
  • Time and Days to send out a campaign
  • Two ways to add a Subscriber to your email list
  • End of Mailchimp
  • Add Opt-Ins & Pop-Ups to Your Website for Free
  • Collect Emails Without a Website
  • Create an Email Campaign with Mailchimp
  • Write Email Subject Lines That Get Opened
  • Email Marketing Analytics
  • Introduction to SEO
  • An Overview of SEO
  • 5 SEO Metrics to Measure SEO Performance
  • How to SEO Optimise Your Homepage
  • How to Verify Your Website in The Google Search Console
  • How to Take the Google Mobile-Friendly Test
  • How to Do Keyword Research: Steps & Strategy
  • How to Quickly Brainstorm 1000’s of Keyword Ideas
  • How to Narrow Down Your Keyword List using Google Keyword Planner
  • How to Assess Keyword Competition & Choose Target Keywords
  • How to Write Title Tags Search Engines Love
  • How to Skyrocket Click Through Rate with Meta Descriptions
  • How to Appear in the Google Image Search Results
  • Copy Optimization: Headings Tags, Outgoing & Internal Links, etc.
  • The Types of Backlinks That Really Matter and How to Get Them
  • How to Maximise Links for Your SEO Campaigns
  • How to Create Content That Generates Links & Social Shares on Autopilot
  • How to Leverage Authority Websites and Top of the Search Results
  • The Poster Boy Formula – Build Traffic, Backlinks & Valuable Relationships
  • Local SEO: How to Rank Your Local Business in Google
  • Student Q&A #1 & Student Q&A #2
  • YouTube Marketing Overview
  • YouTube Marketing Strategy
  • How to Find Video Ideas with Competitor Analysis
  • How to Find Video Ideas with Keyword Research
  • YouTube Account Setup
  • YouTube Account Optimisation
  • YouTube Banner
  • YouTube Channel Tags
  • YouTube SEO
  • Enable Custom Thumbnails
  • YouTube Thumbnails
  • YouTube Cards
  • YouTube Comments
  • Manage Multiple YouTube Accounts
  • YouTube Monetisation
  • YouTube VidIQ (Free Tool)
  • YouTube – Increase Subscribers by %
  • YouTube Ads
  • YouTube Analytics
  • Why Market Your Business on Facebook?
  • Facebook Page Setup
  • Facebook Icon
  • Facebook Cover Image
  • Facebook Page Description
  • Facebook – What to Post?
  • 8 Tactics To Get Your First Page Likes
  • Secret Way to Boost Page Likes
  • Facebook Competitions / Contests
  • Facebook Groups
  • Facebook Live
  • Manage Multiple Facebook Pages
  • Facebook Comments & Reviews
  • Facebook Insights
  • Twitter Marketing – What You Will Learn?
  • Twitter Profile Setup
  • Twitter Accounts to Follow
  • Twitter Profile Optimisation
  • Twitter Features
  • Twitter – What to Post?
  • Twitter Followers
  • Twitter Hashtags
  • Twitter Polls
  • Pinned Tweets
  • Twitter Customer Acquisition
  • Twitter @Mention Influencers
  • Twitter on Your Website
  • Twitter Analytics
  • Instagram Business Account Setup
  • Follow These Instagram Accounts
  • Instagram Profile Image
  • Instagram Bio
  • Instagram Content Creation
  • Instagram Reposting
  • Instagram Followers Hack
  • Instagram Hashtags
  • Instagram Stories
  • Instagram Followers Tool (Free)
  • Instagram @Mention Influencers
  • Instagram Spam
  • Instagram Analytics
  • Shopping on Instagram (New Feature)
  • Linkedin Account Setup & Optimisation
  • Linkedin Connections Hack
  • Linkedin InMail Hack
  • Linkedin Viral Posts
  • Linkedin Blog Traffic
  • Linkedin Groups
  • Linkedin Company Page Setup